FASTSIGNS INTERNATIONAL PRIVACY NOTICE
Last Updated: 5 December 2024
This Privacy Notice (“Privacy Notice”) explains how we, FASTSIGNS International, Inc. (“FASTSIGNS”, “we” or “us”), collect, share, use, and process personal data about you and how you can exercise your privacy rights. It applies to all services delivered by our operations in the United Kingdom when individuals access pages on fastsigns.co.uk, its subdomains or mobile apps (collectively the “Site”), and in connection with our blogs, alerts, newsletters, social media sites or programmes and other communication services provided on or through the Internet, by email or other means, and any personal data received in relation to or in connection with our services or otherwise (collectively, the “Services”).
Please read this Privacy Notice carefully along with our Terms of Use (“Terms”), available at https://www.fastsigns.co.uk/terms, which describes the terms under which you use our Services. By using the Services, you agree to the Terms, and acknowledge that we will process your information in accordance with our Privacy Notice. If you do not agree with any aspect of the Terms or this Notice, you should immediately discontinue access or use of our Services.
We may provide supplemental privacy notices on specific occasions when we are collecting or processing personal data about you. Those supplemental notices should be read together with this Privacy Notice. We may also update this Privacy Notice from time to time. The effective date of the current Privacy Notice is noted at the top of this page. If we make any material changes to the way we collect, use, share or process your personal data, we will notify you by posting a notice of the changes in a clear and conspicuous manner on this Site or via the most recent email or mailing address we have on file for you.
If you have any concerns or questions about your privacy or use of our Services, please contact us via email at privacy@fastsigns.co.uk or via postal mail at the relevant location listed below. The data controller in respect of this website is FASTSIGNS International, Inc., a Texas corporation, Corporate File Number 795399-0 of 2542 Highlander Way, Carrollton, TX 75006, United States. The data controller’s United Kingdom representative is John Davies. You can contact the data controller in the U.S. and its representative in the United Kingdom by writing to:
FASTSIGNS International, Inc. | FASTSIGNS UK Corporate Office |
3. DISCLOSURE OF YOUR PERSONAL DATA
5. RETENTION
6. INTERNATIONAL TRANSFERS OF PERSONAL DATA
7. LINKS TO THIRD PARTY SERVICES
8. YOUR RIGHTS IN RELATION TO YOUR DATA
1. DATA WE COLLECT
When you use our Services, we may collect your personal data in the following ways: information you voluntarily provide us, information from third parties, and information that is collected automatically. Personal data is information that can be used to identify you directly or indirectly or to contact you. This Privacy Notice does not apply to anonymised information as it cannot be used to identify you. We do not knowingly or intentionally collect special categories of personal data, also known as “sensitive” personal data. Please do not submit sensitive personal data about yourself to us.
Context | Types of Data | Primary Purpose for Collection |
Account Registration | If we offer you the opportunity to create an account on our sites, we collect your name and contact information, username and password when you create the account. We also collect information relating to the actions that you perform while logged into your account. | Accounts can be used for easy checkout and to save your preferences and transaction history. We have a legitimate interest in providing account-related functionalities to our users, verifying your identity, and complying with legal obligations. |
Customer Information | We collect the name, and contact information, of our customers and their employees with whom we may interact. | We have a legitimate interest in contacting our customers and communicating with them concerning normal business administration such as projects, services, and billing. |
Commercial Information | In order to operate your account, process orders, or otherwise provide you Services, we may collect commercial information such as your payment history, purchase history, banking information, VAT number (if applicable), transactions through our Sites, and other payment processing information. | We use this information to place your transactions and to perform a contract with you. Where required by law, we collect your information for compliance with a legal obligation. |
Essential Cookies | “Cookies” are small pieces of information that a website sends to a computer’s hard drive while a website is viewed. | We use cookies and clear GIFs to ensure the proper functioning of our website. We have a legitimate interest in making our website operate efficiently. |
Non-Essential Cookies and Third Party Tracking | We collect data analytics about users’ activities while on our website. We also participate in behavior-based advertising, this means that a third party uses technology (e.g., a cookie) to collect information about your use of our website so that they can provide advertising about products and services tailored to your interests on our website, or on other websites. Some of this technology may be able to track you over time and across different websites. | Where required by law, we base the use of third party and non-essential cookies upon consent. |
Demographic Information | We collect personal information, such as your age or location. | We have a legitimate interest in understanding our users and providing tailored services. |
Location Information | When you visit our website we collect your location from the GPS, Wi-Fi, and/or cellular technology in your device to determine your location and your distance from a store that sells our products. | We have a legitimate interest in understanding our users and providing tailored services. In some contexts, our use is also based upon your consent to provide us with geolocation information. |
Email Interconnectivity | If you receive email from us, we use 3rd party applications to capture data related to when you open our message, click on any links or banners it contains and make purchases. | We have a legitimate interest in understanding how you interact with our communications to you. |
Employment Application | If you apply for a job posting, we collect information necessary to process your application. This may include, among other things, your education or employment history. Providing this information is required to be considered for employment. | We use information about current employees to perform our contract of employment, or the anticipation of a contract of employment with you. In some contexts, we are also required by law to collect information about our employees. We also have a legitimate interest in using your information to have efficient staffing and workforce operations. |
Events/Webinar Information | We collect information submitted to us regarding your participation in any events or webinars we offer. | We have a legitimate interest in facilitating your attendance at our events. In some instances, we use this information to fulfill our contractual obligation with you to register you for our events. |
Feedback/Support | If you provide us feedback or contact us for support, we will collect your name and email address, as well as any other content that you send to us, in order to reply. | We have a legitimate interest in receiving and acting upon your feedback or issues. |
Mailing List | When you sign up for one of our mailing lists, we collect your email address or postal address. | We share information about our products and services with individuals that consent to receive such information. We also have a legitimate interest in sharing information about our products or services. |
Mobile Devices | We collect information from your mobile device such as unique identifying information broadcast from your device when visiting our website. | We have a legitimate interest in identifying unique visitors and in understanding how users interact with us on their mobile devices. |
Order Placement | We collect your name, billing address, shipping address, email address, phone number, and credit card number when you place an order. | We use your information to provide you with products or services to perform our contract with you. |
Partner Promotion | We collect information that you provide as part of a co-branded promotion with another company. | We have a legitimate interest in fulfilling our promotions. |
Form Data | We collect and store the information you submit via any fillable forms on our website, in some cases using 3rd party applications and servers. | We have a legitimate interest in providing you with the information you request or to facilitate further communication. |
Surveys | When you participate in a survey, we collect information that you provide through the survey. If the survey is provided by a third party service provider, the third party’s privacy policy applies to the collection, use, and disclosure of your information. | We have a legitimate interest in understanding your opinions and collecting information relevant to our organization. |
Sweepstakes or contests | When you participate in a sweepstakes or contest, we collect information about you which includes contact information to notify you if you are selected. | We have a legitimate interest in operating our sweepstakes. In some contexts, we are also required by law to collect information about those that enter into our sweepstakes. |
Social Media Information | We maintain accounts with various social media networks. When you visit these social media networks, a variety of data processing operations are triggered. We use your personal data when you visit our profiles on these social media networks, or when you click on the like button on one of our social media advertisements. When you visit our profiles, your personal data is not only used by us but also by the social network provider, regardless of whether you have a profile in the social network or not. Details about the processing of the social network providers can be found in the relevant social media network’s privacy policy. | We have a legitimate interest in understanding how you interact with our pages on social media. |
Website interactions | We use technology to monitor how you interact with our website. This may include which links you click on, or information that you type into our online forms. This may also include information about your device or browser. | We have a legitimate interest in understanding how you interact with our website to better improve it, and to understand your preferences and interests in order to select offerings that you might find most useful. We also have a legitimate interest in detecting and preventing fraud. |
Web logs | We collect information, including your browser type, operating system, Internet Protocol (IP) address (a number that is automatically assigned to a computer when the Internet is used), domain name, click-activity, referring website, and/or a date/time stamp for visitors. | We have a legitimate interest in monitoring our networks and the visitors to our websites including for security purposes. It also helps us understand which of our services is the most popular. |
Please refer to our Cookies Policy at https://www.fastsigns.co.uk/cookie-policy for more information about our use of cookies.
2. HOW WE USE YOUR DATA
In addition to the uses described above, we may also use your data in the following ways:
Respond to Requests. We may process your personal data when you contact us, such as with questions, concerns, feedback, disputes, or issues, to respond to your request or provide the information requested by you. Without your personal data, we cannot respond to you or ensure your continued use and enjoyment of our Site.
Ensure the Security of the Service. We are committed to ensuring your safety and continued enjoyment of our Site. To do so, we may process your personal data to help monitor, prevent, and detect fraud, enhance security, monitor and verify identity or access, and combat spam or other malware or security risks.
Facilitate and Evaluate Use of the Online Properties. We may use your personal data to provide you with Online Services, to facilitate your use of the Online Services (such as facilitating navigation, preserving information between sessions, and enhancing security), to improve quality, to evaluate page response rates, and determine content.
Personalise Your Experience. We may provide you plugins, and other options to personalise your experience. We also may use cookies and similar tracking technology for such purposes. By personalising our interactions, you can more easily use our Site because we keep track of your preferences (e.g. your language selection, your time zone, etc.).
Marketing. Subject to the applicable laws, we may use the data we obtain from you, your interactions with FASTSIGNS and the Site to provide you with marketing and promotional communications, to deliver targeted and relevant advertising and marketing to you, to determine the effectiveness of our marketing and promotional campaigns, to better understand you and your preferences, and to position and promote our Services.
Conferences and Events. FASTSIGNS may use personal data to communicate with you about our events or our partner events. After the event, FASTSIGNS may contact you about the event and related products and services and may share information about your attendance with your company and our conference sponsors and partners, who act as independent controllers. If a partner or conference sponsor directly requests your personal data at their conference booths or presentations, your personal data will be handled in accordance with their privacy practices. We recommend that you review the privacy practices of such partners and sponsors.
3. DISCLOSURE OF YOUR PERSONAL DATA
We only disclose your personal data to those who need access to perform their tasks and third parties who have a legitimate purpose for accessing it or where you consent. Unless described in this Privacy Notice, we do not share, sell, rent, or trade any of your personal data with third parties for their own promotional purposes. We may disclose your personal data as described below.
Service Providers and Third Parties. We use a number of third parties to provide us services necessary to run our business or to assist us with running our business, who process your personal data for us on our behalf. These third parties have access to your personal data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose. We do not display the identities of all of our service providers publicly by name for security and competitive reasons.
Within Our Corporate Organisation. We are a part of a corporate organisation that has many legal entities, business processes, management structures, and technical systems. We may share your personal data within this organisation to provide you with the Services, take actions based on your request, or to provide you with information about other services offered by our parts of our organisation.
Business Partners. From time to time, we may engage in joint sales or product promotions with selected business partners. If you purchase or specifically express interest in a jointly-offered product, promotion, or service, we may share relevant personal data with those partners in accordance with your advertising/marketing preferences and as permitted by applicable law. While we do not control our business partners’ use of your personal data, we do take appropriate steps to ensure that they use appropriate safeguards to protect your personal data. Our partners are responsible for managing their own use of the personal data collected in these circumstances, including providing information to you about how they use your personal data. We recommend you review the privacy policies of the relevant partner to find out more about their handling of your personal data.
Mergers and Acquisitions. If we are involved in a merger, acquisition, or asset sale, your personal data may be transferred. We will inform any buyer that your data shall only be used in accordance with this Privacy Notice.
Compliance with Laws or Regulatory Body. Under certain circumstances, we may be required to disclose your personal data by law or in response to valid requests by public authorities (e.g., a court or a government agency). We may disclose your personal data in the good faith belief that such action is necessary to: comply with a legal obligation; protect and defend our rights or property; prevent or investigate possible wrongdoing in connection with the Services; protect the personal safety of users of the Services or the public, or protect against legal liability.
Consent. We may disclose your personal data for any purpose with your consent.
4. SECURITY SAFEGUARDS
The security of your personal data is important to us. We follow and require our service providers to maintain appropriate procedural and technological measures, consistent with industry practice that is reasonably designed to protect your personal data from loss, unauthorised access, disclosure, alteration, or destruction. We utilise industry-standard SSL technology to allow for the encryption of all franchisee applications submitted on a FASTSIGNS website. However, since no method of electronic transmission or storage is 100% secure, we cannot guarantee that loss, misuse, unauthorised acquisition, or alteration of your data will not occur. Please recognise that you play a vital role in protecting your personal data.
Furthermore, we cannot ensure or warrant the security or confidentiality of the information you transmit to us or receive from us by Internet or wireless connection, including email, phone, or SMS, since we have no way of protecting that information once it leaves and until it reaches us. If you have reason to believe that your data is no longer secure, please contact us at the email address or mailing address listed at the top of this Privacy Notice. In the event that we are required by law to inform you of a breach to your personal data, we may notify you electronically, in writing, or by telephone, if permitted to do so by law.
5. RETENTION
We limit our retention of your personal data to as long as necessary for the purposes set out in this Privacy Notice, but will not retain this information for a period longer than ten (10) years. We will retain and use your personal data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies. While retention requirements vary by jurisdiction, information about our typical retention periods for different aspects of your personal data is described below. Please feel free to contact us at the email address or mailing address listed at the top of this Privacy Notice if you have questions.
The email address for marketing purposes is retained on an ongoing basis until you unsubscribe.
Data collected via technical means such as cookies, web page counters, and other analytics tools is kept for a period of up to one year from the expiration of the cookie.
6. INTERNATIONAL TRANSFERS OF PERSONAL DATA
As a global organisation, we may transfer your personal data to countries outside the United Kingdom. When we transfer your personal data to countries outside the United Kingdom, including when we share your information with FASTSIGNS UK offices, where required by law, we will ensure that at least one of the following appropriate guarantees have been implemented:
Transfer is to countries which, according to the United Kingdom’s Information Commissioner’s Office, offer an adequate level of protection to personal data (so-called “adequacy decision”).
We use specific contracts, approved by the Information Commissioner’s Office (e.g., the International Data Transfer Agreement or Standard Contractual Clauses), which ensure the same protection to personal data as granted in the United Kingdom; or
We use other appropriate solutions to address cross-border transfers as required or permitted by Articles 46 and 49 of the UK GDPR, or the corresponding provisions under the UK Data Protection Act of 2018.
7. LINKS TO THIRD PARTY SERVICES
Our Services may include links, or introductions, to third party services. The use of these third-party services may result in the collection and sharing of information about you by these third party services. This Privacy Notice does not address the data processing practices of any third-party, unless as specified otherwise. Please note, the inclusion of a link on any of our Services to a third-party’s service does not imply endorsement of the third-party’s data handling practices and does not imply that the third-party’s practices are covered by this Privacy Notice. We are not responsible for the privacy practices of these entities.
We encourage you to be aware when you leave our Services and to read the privacy statements or notices of each website or app on which you land after you click on a link or social networking button.
8. YOUR RIGHTS IN RELATION TO YOUR DATA
We take reasonable steps to ensure that your personal data is accurate, complete, and up to date. You have the right to request:
Access your personal data. You may request access to your personal data or confirmation that we have information about you. You have the right to receive your personal data in a structured and standard format and, where technically and legally feasible, the right to have your personal data transmitted directly to a third-party controller.
Changes to your personal data. You may ask us to correct information that is inaccurate or incomplete. Will rely on you to update and correct your personal data in your account.
Deletion of your personal data. You may request that we delete your personal data. If required by law, we will grant a request to delete information, but you should note that in many situations we must keep your personal data to comply with our legal obligations, resolve disputes, enforce our agreements, or for other business purposes.
Objection to or restriction of certain processing. In certain circumstances, you may object to the processing of your personal data, or request that we restrict processing of your personal data.
Revocation of consent. Where we process your personal data based upon consent, you may revoke consent. Please note, if you revoke your consent for the processing of personal data then we may no longer be able provide you certain services.
You may contact us at privacy@fastsigns.co.uk or the contacts listed at the top of this Privacy Notice to exercise your rights. We will respond to your request in a reasonable timeframe and in accordance with applicable law. To protect the privacy and the security of your personal data, we may request information from you to enable us to confirm your identity and right to access such information, as well as to search for and provide you with the personal data we maintain. There are instances where applicable laws or regulatory requirements allow or require us to refuse to provide or delete some or all of the personal data that you have asked to be provided or deleted.
We will only contact individuals by electronic means (including email or SMS) based on our legitimate interests, as permitted by applicable law, or the individual’s consent. If you do not want us to use your personal data in this way, please click an unsubscribe link in our emails or send us an email at privacy@fastsigns.co.uk. You can object to direct marketing at any time and free of charge.
You have a right not to be subject to decision making based solely on automated processing that has a legal impact on you.
If you believe we have infringed or violated your privacy rights, please contact us at privacy@fastsigns.co.uk or the contacts listed at the beginning of this Privacy Notice, so that we may resolve your dispute directly. You can also submit a complaint to the ICO at: Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF, or at their helpline number: 0303 123 1113.
9. CHILDREN'S PRIVACY
Our Services are not intended for anyone under the age of 16 (“children”). We do not target or knowingly collect personal data from children. FASTSIGNS recognises the privacy interests of children, and we encourage parents and guardians to take an active role in their children's online activities and interests. If you are a parent or guardian and you are aware that your child has provided us with personal data, please contact us. If we become aware that we have collected personal data from a child without verification of parental consent, we will take steps to remove that information from our servers.
10. DO NOT TRACK DISCLOSURES
“Do Not Track” is a privacy preference that users can set in their web browsers. When a user turns on a Do Not Track signal in their browser, the browser sends a message to websites requesting that they do not track the user. For information about Do Not Track, please visit www.allaboutdnt.org. At this time, we do not respond to Do Not Track browser settings or signals. In addition, we use other technology that is standard to the internet, such as pixel tags, web beacons, and other similar technologies, to track visitors to the website. Those tools may be used by us and by third parties to collect information about you and your internet activity, even if you have turned on the Do Not Track signal.