Abbey Tyres

Challenge:

Abbey Tyres, a well-regarded East Midlands based tyre service provider, faced the challenge of clearly communicating important information to customers at their office kiosk located within the tyre yard. The need was to effectively display the brand’s logo, customer notices regarding service expectations, and vital health and safety information. This information was essential to guide customer behaviour on-site, ensuring a safe and efficient environment. The solution required a professional and visually appealing approach that would withstand outdoor conditions and promote brand consistency.

Solution:

FASTSIGNS Leicester North provided Abbey Tyres with expertly designed opaque window graphics. These graphics served multiple purposes: they prominently showcased the brand’s logo, reinforced brand identity, and delivered clear, concise customer notices about service expectations. Additionally, they displayed crucial health and safety information prominently, advising customers on appropriate conduct while on the premises. The graphics were designed to be highly visible, legible, and durable, ensuring effectiveness in a partly outdoor setting. The use of opaque materials not only allowed for privacy inside the kiosk but also enabled the important notices to stand out, ensuring they captured the attention of visitors.

Results:

The integration of opaque window graphics by FASTSIGNS Leicester North significantly improved the communication strategy at Abbey Tyres' kiosk. The branding was enhanced visibly and professionally, helping to strengthen brand recognition among customers at the tyre yard. The clear presentation of customer notices and health and safety information ensured that visitors were well-informed of service processes and expectations, promoting a more organised and safer environment. This clear communication led to a smoother operation within the yard, reducing misunderstandings and enhancing the overall customer experience.